ASI Asia Pacific
We identify future leaders through our cutting-edge, talent management technology.
Our vision, MAKING HR SIMPLE, is what we believe is the key to expanding an organisation’s human resource potential. We do that by creating ground-breaking HR innovations, by making our products more accessible through technological initiatives and by making a positive impact in the clients with whom we work.
Based in Jakarta, Indonesia, ASI Asia Pacific includes the SMART Platform, VR4HR, ONE4ONE, INIAKU and PEEPL brands.
Demonstration of Industry Leadership
• ASI ( PT Aneka Search Indonesia ) begins operating in Indonesia
• Co Founder of ASI, Kevin Thompson, is recognized as a leading Executive Search Consultant in
• ASI adds the additional solution of Psychometric testing to its offering
• ASI delivers paper pencil based psychometric testing for PT. Bank Mandiri (Persero) Tbk ( Indonesia’s largest national bank at the time ) in 23 cities within one weekend.
• ASI makes a strategic decision to cease offering executive search services in order to focus on aggressively developing it’s assessment services.
• After becoming one of the leading psychometric service providers in Indonesia, ASI became the first Indonesian consultancy to carry out mass online psychometric tests in Indonesia. ASI conducted an online assessment of 41,500 PT Pertamina (Persero) participants in 1 week and provided the results within 24 hours.
• ASI begins offering assessment center services
2009 – 2011
• ASI becomes the first consultant to implement an online mass recruitment program for Bank Indonesia. After receiving more than 50,000 applicant data online (within a two-week period), ASI then conducts online assessments using several psychometric tests, a general knowledge test and a Business English test.
• ASI becomes the first consultant to introduce online recorded interviews into the Indonesian market
• ASI is appointed as the first vendor to deliver online psychometrics in Papua New Guinea’s Mining Industry ( for the world’s leading gold producer, Barrick Gold Corporation )
• ASI launches IP, an easy-to-use online application for Daily Performance reviews.
• ASI rebrands as ASI Asia Pacific
• ASI Asia Pacific officially launches it’s SMART Suite of Solutions at the 4th Assessment Center Congress for Indonesia in the city of Bandung.
• ASI Asia Pacific officially launches the SMART APP. The first Assessment orientated mobile application by an Indonesian vendor that provides assessment recommendations available at the touch of a finger. Can be used in all smart phones based on Android & IOS
• ASI Asia Pacific opens a new executive office in Jakarta.
• ASI Asia Pacific launches Online Assessment Centers in Bahasa Indonesia
• ASI Asia Pacific is recognised as the leader in HR technology consultancy in the Indonesian talent management market
• ASI Asia Pacific launches SMART Platform ( Version 3 ), Asia’s #1 online assessment platform
• ASI upgrades it’s SMART Platform with AI based assessments
• ASI Asia Pacific officially launches the WFH READINESS REPORT on April 21, 2020.
• ASI Asia Pacific officially launches SMART AC on June 8, 2020, the first truly 100% Online Assessment Center solution in the Indonesian marketplace.
• ASI Asia Pacific is appointed as one of eight Preferred Assessment Vendors by Indonesia’s Ministry of State-Owned Enterprises
• ASI Asia Pacific upgrades it’s SMART Platform & SMART AC services with Video Recorded Interviews.
• ASI Asia Pacific upgrades it’s SMART Platform & SMART AC services with Online Proctoring.
• ASI Asia Pacific launches it’s IMPACT Executive Education division.
• ASI Asia Pacific launches it’s SMART Data division and hires its first Chief Data Scientist to expands it’s capability into Machine Learning.
Provision of Innovation Product & Service Offerings
SMART AC Solution
SMART Platform Solution